THE PROJECT
SERVICES

BRAND
STRATEGY

INFLUENCERS

PHOTO & VIDEO
PRODUCTION

EMAIL
MARKETING

SOCIAL
MEDIA

INSTAGRAM
ADS
HIGHLIGHTS
01
A shared social strategy
We developed a global social media strategy to unify the group’s different profiles under a consistent brand vision, while creating content adapted to each hotel, restaurant and hospitality experience.
02
Hospitality & gastronomy content
We produce photo and video content across the group’s hotels and restaurants, creating a diverse library of assets designed to bring the Plaza experience to life across different formats and platforms.
03
B2B content strategy
We developed a dedicated LinkedIn content strategy to strengthen Plaza Hotels & Resorts’ presence within the B2B and hospitality ecosystem, communicating the group’s expertise, properties and business opportunities.
04
Email marketing ecosystem
We manage the strategy and production of monthly newsletters, from creative design and programming to KPI reporting, creating a consistent communication channel to promote the group’s hotels, experiences and seasonal offers.